Johnson Paper


Sweating profusely after lunch, Fred was daydreaming of something cool to soothe his scorched throat. Suddenly, it dawned on him that the paper Cliff was showing him looked remarkably like the spicy sauce he practically choked on at lunch. To Fred's amazement, Cliff actually called the new product...

One minute, Fred and Cliff were having just another post-lunch meeting on a hot summer's day. The very next minute, Fred was suddenly introduced to a new paper that reminded him of lunch. How cool is that? And to think, it all started thanks to Fred's willingness to lunch at a New Delhi place rather than his usual deli. Like Fred, you too can add Curry Paper to your menu of exotic papers and flame your creative passions.

Like something hot, it's true: Curry Paper is sizzling, tangy, and oh so spicy, too!

No matter what the current design climate, Curry Paper may be your entree into achieving graphic success of appetizing proportions. Ignore Curry Paper and you'll only be sari later. Just be sure to read the rest of PaperView for a more sultry summary of Curry Paper.

Ten years after two guys named Ben and Jerry turned the ice cream world upside down by scooping up some new, fantastic flavors, a guy named Bill tried to do the same thing within the paper industry. Instead of chocolate chip cookie dough, however, Bill dished up some cork paper. Of course, you won't find bananas in Bill's product line, but how about bamboo sheets?

If there was ever a paper company that could be compared to today's ice cream industry, it most certainly would be Wyndstone Papers. With over 300 trendy papers like Curry Paper in all kinds of colors and finishes, Wyndstone is simply the perfect place for finding one-of-a-kind specialty papers. For upscale print projects like annual reports, corporate identity programs, greeting cards, and packaging, Wyndstone is a paper resource like no other. And, like any hip ice cream company on the scooping edge, Wyndstone regularly introduces new paper products.

Like Ben and Jerry's fundamental desire to offer ice cream lovers what they wanted, Bill Frillmann shared a similar vision for paper lovers when he started Wyndstone Papers in 1988. Bill said that one of his main reasons for starting Wyndstone was to "fill the void left by the demise of the smaller family paper mills."

According to Bill, many of these smaller independent mills were willing to offer many types of specialty papers and experiment with new stock development. Most of the larger mills weren't familiar with specialty papers because of their primary focus on commodity grades.

Looking at Wyndstone's Specifier, a nifty collection of four little samplebooks (available through Johnson Paper), you begin to understand the almost unbelievable variety of papers available. Producing and sourcing papers from all over the world, Wyndstone has developed a decorative paper line ranging from beautiful Oriental papers to vivid cast coated metallics as well as everything in between. Wyndstone has practically any type of stock a graphic designer would want when they want it. Wyndstone stocks ample quantities of all their papers at their Chicago area facility.

This month's edition of PaperView is printed on Wyndstone's Curry Paper. It's conveniently available in full size sheets of 27-1/2 x 39-3/8 in any quantity. Curry Paper is also available in several other colors.

Be sure to accent your next print project with some Curry Paper, the perfect complement to any design project. Remember: a little spice goes a long way!

Home of the new paper scoop: Wyndstone Papers' Chicago area warehouse.

Curry Paper Discontinued

74 lb. Text

Sheet Sizes
27-1/2 x 39-3/8


Black, Curry, Green, Saffron

Matching Envelopes

Shown on 74 lb. Curry Text.


A look at the people who make, market and use paper...
Norma Zentz

Most of us tend to think of paper sales reps as proverbial road warriors. They ply their papers wherever their planes, trains or automobiles will take them. Indeed, it's an accurate image, yet a surprising number of successful paper salespeople never venture far from the office. Norma Zentz, an inside sales representative for Foil Laminating, is one of those "insiders" who generates considerable sales from the comfort of her office chair. The Indiana native has been with Foil Laminating, a northwest Indiana foil products producer, since 1990. In an interview with PaperView from her office in Plymouth, Indiana, Norma shared some of her insights into the inside sales world.

Sales sense: Norma Zentz of Foil Laminating.

PV: What's the difference between your position as an inside sales representative and someone who's known as a customer service representative?

NZ: I take a more active part in selling our product in addition to accepting orders. For instance, I'm also involved in product pricing and sample fulfillment.

PV: Do you ever see any of your customers in person or is your work done primarily over the phone?

NZ: Yes, a few times. Occasionally, I'll see customers within driving distance, although I have had several overnight trips to Ohio and Kentucky to visit customers.

PV: Besides avoiding things like bad weather and traffic congestion, what are some of your favorite aspects of being based inside?

NZ: My favorite part of being inside is that I don't have to travel around from appointment to appointment. Also, I like being in touch with what is happening in the plant.

PV: Have you ever had a desire to be in "outside" sales?

NZ: I've thought about it, but right now with my children, I prefer my inside position.

PV: Since you don't usually see your customers face-to-face, is there anything special you do to develop closer business relationships with them?

NZ: Well, I really try to actively listen to our customers and just let them know that I care about their concerns. And, of course, they know I'm just a phone call away!

A look at the historical development of paper...

Show Me The Money!

Salem, MA, 1690: Rising tensions with Canada were beginning to require a need for financing colonial militias, yet England opposed the American colonies minting their own coins. Facing this dilemma, the Massachusetts Bay Colony exercised their own version of monetary policy 101 by issuing colonial America's first paper money.

Assorted paper trivia...

Color It: Andrew Bradford of Philadelphia was the first printer in America to successfully print colors (red and black) in 1718. His father, William Bradford, was an influential paper mill operator, printer, and editor.

Paper Office: U.S. office workers regularly recycle over 40% of all office paper. In 2000, Americans recycled more than 12.3 million tons of paper, almost double the amount recycled in 1990.

Pearl Harbor: In 1942, the battleship U.S.S. Massachusetts was built. Of the approximately 100 tons of paper used in its construction, 16 tons of paper were used for blueprints alone.

Test your paper terminology. The correct answers are secretly hidden somewhere in this newsletter. No peeking!

A. Pop Test

B. Cross Direction

C. Grain Direction

1. ______ is the dimension in a sheet of paper at right angles to the direction of the grain.

2. The direction taken by most of the fibers in any sheet of paper is known as the ______.

3. ______ is a slang term for the "bursting test." The phrase is derived from the popping sound that occurs when the paper bursts.

Quotations involving life and paper...

"America is a tune; it must be sung together."

Gerald Stanley Lee


Copyright © 1999 - Johnson Paper Company LLC. All rights reserved. answers: A3, B1, C2